An advanced age-defying expert solution including SPF 30, leaving your skin +43% more lifted, firmer and brighter look in just one w eek(4). Now 4 times more efficient than before(2) and refillable, this day expert cream improves skin’s potential all day long. SHISEIDO TECHNOLOGIES FROM JAPANESE EXPERTISE -Patented SafflowerREDTM. Helps boost skin’s self-regeneration* with traditi onal Japanese Mogami safflower, effectively addressing skin concerns for women 45+ : dark spots, lack of elasticity an d skin sagging. -ReneuraRED TechnologyTM. Our signature technology relying on Shiseido expertise in neuroscience to deliver fast and lasting results and reveal skin’s potential. *in-vitro test CLINICALLY PROVEN RESULTS IMPROVING OVER TIME oIn only 4h : +43% more hydrated(3) oIn just 1 week : +43% More Lifted, Firmer & Brighter look(4) oAfter 8 weeks :+53% More Lifted, Firmer & Bri ghter(5) WOMEN APPROVED IN JUST 1 WEEK (1) o92% : skin's firmness is enhanced o86% : deep wrinkles are less visible o8 9% : skin looks lifted o89% : skin tine looks more even o92% : skin’s resilience is enhanced (1) Consumer test on 96 women (2) Clini cal scoring on firmness and brightness – 35 women for Vital Perfection Uplifting And Firming Cream and 54 women for Ad vanced Cream (3) Instrumental test on 11 women (4) Self-scoring by 96 volunteers (5) Self-scoring by 83 volunteers For all skin type s. Dermatologist-tested. Non-comedogenic. REFINED TEXTURE & NOBLE FRAGRANCE -Rich texture: Reveal your skin’s potentia l throughout your day with the Uplifting and Firming Day Cream Advanced SPF30, effectively combining moisturizing and age-defying ac tives in a unique and rich texture. -Fragrance : Dive into the sumptuous and enveloping beauty of the Noble Orchid, of fering your skin the timeless Japanese experience of magnificent floral scents, revealing your skin’s potential. WHY USE A CREAM WIT H SPF30? - The day cream with SPF 30 helps to protect from UV damage during daytime, while promoting brighter, more re silient skin for a lifted look. - For a visibly enhanced age-defying look, use your day cream with retinol-based products like our W rinkle Spot Treatment, Eye cream and Firming Eye Mask! - VITAL PERFECTION: #1 FIRMING & LIFTING LINE - Providing advan ced anti-aging benefits with a neuroscientific approach, Vital Perfection is Shiseido’s #1 line for women above 45, targeting deep w rinkles and dark spots. - Embrace your inner potential with a revitalizing experience of a clinically improved look an d an enhanced beauty! A 3-STEP ROUTINE FOR FIRMED & LIFTED SKIN 1.Vital Perfection Liftdefine Radiance Serum 2.Uplifting and Firming Eye Cream 3.Uplifting and Firming Advanced Day Cream SPF 30 NEW REFILLABLE SOLUTION When using Uplifting and Firming Advanced Day Cream SPF 30, plastic waste is reduces by up to 79%*. *compared to original cream

INGREDIENTS:Water(Aqua/Eau) Dipropylene Glycol Glycerin Ethylhexyl Methoxycinnamate Dimethicone Alcohol Homosalate Behenyl Alcohol O ctocrylene Butyl Methoxydibenzoylmethane Diphenylsiloxy Phenyl Trimethicone Hydrogenated Polydecene Beheneth-20 Isohex adecane Silica Stearyl Alcohol C30-45 Alkyl Methicone Potassium Methoxysalicylate Xanthan Gum Tocopheryl Acetate PEG/PPG-17/4 Dimeth yl Ether Rosa Damascena Flower Water Phytosteryl Macadamiate Caffeine Lavandula Angustifolia (Lavender) Oil Angelica K eiskei Leaf/Stem Extract Camellia Sinensis Leaf Extract Crataegus Monogyna Flower Extract Lamium Album Flower/Leaf/Stem Extract Pana x Ginseng Root Extract Inositol Carthamus Tinctorius (Safflower) Flower Extract Ziziphus Jujuba Fruit Extract Rosmarin us Officinalis (Rosemary) Leaf Extract (Rosmarinus Officinalis Leaf Extract) Bupleurum Falcatum Root Extract PPG-17 C30-45 Olefin Bu tylene Glycol Beheneth-30 Polyvinyl Alcohol Cellulose Gum BHT Tocopherol Sodium Metaphosphate Trisodium EDTA PPG-3 Dip ivalate Sodium Metabisulfite Alpinia Speciosa Leaf Extract Phenoxyethanol Fragrance (Parfum) Iron Oxides (CI 77492) Iron Oxides (CI 77491) Lavandula Oil/Extract Tetramethyl Acetyloctahydronaphthalenes Linalyl Acetate Linalool Limonene Hexyl Cinnamal Citrus Aurantium Peel Oil Citronellol Citrus Aurantium Bergamia (Bergamot) Peel Oil Pinene